Corporate Profile
Since its founding in 1972, the CENTURY 21® System has grown into the world's largest real estate organization. The System is comprised of over 7,300 independently owned and operated offices with 133,000 sales professionals worldwide, in more than 38 countries and territories.
The CENTURY 21 System is the most recognized consumer brand in the real estate industry, and possesses the largest network and greatest global coverage of any competing brand. It is dedicated to continually providing buyers and sellers of real estate with the highest quality services possible.
In all of its operations, the CENTURY 21 System epitomizes not only professional real estate knowledge, but a dedication to honesty, integrity, and responsiveness to every customer whom we have the privilege of serving.
Advertising & Public Relations
Today the CENTURY 21® brand is one of the most widely recognized corporate identities on the planet. Its trademarked logo and distinctive gold-post yard signs are familiar to tens of millions of home buyers throughout the world.
Since the beginning of the organization in 1972, the CENTURY 21 System has pioneered and refined the use of nationally distributed advertising to promote brand awareness and to build consumer preference.
An important adjunct to commercial advertising is working with the media to provide news of public interest. Utilizing the assistance and expertise of an independent Vancouver-based agency, CENTURY 21 Canada has succeeded in gaining both the attention and the respect of editors and journalists across Canada.
Several times each year, CENTURY 21 Canada prepares timely press releases with information about the housing market in Canada and its effects on home owners and home buyers. As a result of this effort, the CENTURY 21 System has become a trusted source for real estate-related news in Canada.
The Gift of Giving
For 25 years, CENTURY 21 offices from coast to coast have supported Easter Seals, a non-profit organization that helps adults and children with disabilities lead more independent lives. In fact, the CENTURY 21 System has raised more than $64 million to support local Easter Seals chapters since it became a corporate sponsor in 1979. Those dollars are used to support local programs in communities just like yours. |